Posted on March 1st, 2009
I’ve been so neglegent in keeping this blog up to date, but the good news is that’s because I’ve been incredibly busy. uTest has been growing like crazy, and marketing has been growing along with it. I would like to resolve to post more often, and maybe I will be able to in the coming months.
Until then, I post to Twitter on a regular basis. I also have a few minutes each day to drop in to Facebook. If you’re on either site, definitely connect with me. Also, I write posts on a somewhat regular basis for the uTest blog. Definitely drop by, especially if you’re interested in software development or testing.
Now that I’m using Twitter, I’m having the damnedest time explaining it to anyone else. When I describe it, I always get blank stares followed by “I don’t get it.” What I need is a short description (Tweet length of less) that describes the real value of Twitter. This seems so easy for other technology:
- Email – send letters and messages around the world, instantaneously, and for free
- Instant Messaging – real time online conversations
- SMS – send a short message to any cell phone owner without worrying about where they are, what they’re doing, or if you are interrupting them
- Facebook – easily keep track of old and new friends
- Hulu – quality TV online when I want it
I could go on, but I think you get the idea. What do I say for Twitter? “like SMS but mass broadcast?” “short conversations with anyone?” “status updates for all your friends?” “like a chat room on the web?” I’m drawing a blank, but any ideas would help. How do I pitch Twitter to a non-user?
